CINCO DE MAYO SANTA ANA FESTIVAL
What up amigotes, this past Cinco De Mayo we didn’t celebrate it by drinking cervezas or doing an awesome carne asada, instead we went to the annual Cinco De Mayo Festival in Santa Ana, CA for two days. Santa Ana a beautiful windy city, this is DIMEX.
We got there early even though I missed the ramp I was supposed to get, I got to admit it I was a little hung over so I missed the ramp hehe. We got ready and set up everything to meet all the new customers. One thing, it was windy as hell, so a lot of the booths were being blown away.
The show was ready to begin and the smell of Mexican food was taking over the air in the area. I went to the main stage and caught some Ballet Folklorico and some other performances.
As I was walking around I couldn’t help to notice all of the advertising going on for most of the Mexican restaurants, this one caught my attention a lot not only since the Raspados looked so good but because the design was actually descent, hehe.
As I kept looking around I bumped into this huge monument of the Tajin chili powder, if you are a huge fan of pico de gallos and I’m not talking about the salsa you know what I’m talking about. Imagine a huge Batalla float like this at our new DIMEX store.
So enough of the walking around, it’s time to do some work. Julian got a kick on passing flyers out, he didn’t want to stop, I promise I didn’t make him, hehe. Here he is rocking our new Fresh Tlaloc Tee For Kids. Available at the DIMEX store.
So as the day passed I thought our back part of our booth looked a little boring so I decided to add some nice decoration to it. Don’t mind the top sign.
Julian was getting down, he was running out of flyers fast and was going back and getting some more. Do work Son, literally.
Our booth was looking fly as always, and introduced the new sticker pack to the Santa Ana Peeps.
As the day kept moving on I decided to visit the main stage again, and to my surprise Banda Estrella Dorada was playing, so I stayed while I waited for my pizza from the Pizza Loca to be made. They played El Niño Perdido while I was there.
I came back and Julian was still doing his thing with the supervision of his mommy, hehe.
One of my favorite new found bands was performing that day El Instituto Mexicano Del Sonido or MIS and they did not disappoint.
After passing god know how many flyers Julian was beat and had to take a well deserved nap. His made up bed honestly looked really comfortable by now.
Yo Digo Baila, Tu Dices Dance. One of my favorite songs MIS performed, this dude was rocking the drum set.
I don’t know why but his music made me think about all the cumbiamberos from Mexico city and Chico Che, who knows what brought this to my attention hehe.
Next was Ozomatli, while they played all their hits I was trying to get a little bit closer to take better shots of them, by the time I did, they started playing La Cumbia De Los Muertos.
CUMBIA, CUMBIA, PERO QUE BUENA…
By the end of the show we were all beat and ready to head home. I want to thank all the people who came by the booth and purchased our message, our brand lives through you guys, deveras gracias.